Saturday 17 April 2010

Evaluation Question 4: Who would be the audience for your media product


To find out specifically the lifestyle of our target audience I conducted a questionnaire with the target group. I had access to them through my 10 year old sister. This is how the interview went.

Name: Crystal

Age: 10

Ethnicity: Black

When you are not at school what do you like to do for fun?
Go on the computer, talk to my friends on the phone, go to the park.

What are your favourite movies?
High School Musical 1, The Last Mimzy, Alvin and the Chipmunks 2, A Cinderella Story.

What kind of movies do you like to watch?
Funny movies

Name: Victoria

Age: 10

Ethnicity: White

When you are not at school what do you like to do for fun?
dance, and sing, go outside to play

What are your favourite movies?
The Princess and the frog, High school musical 1


Name: Ricky

Age: 13

Ethnicity: White
When you are not at school what do you like to do for fun?
play video games, play with my brother, tv, bebo

What are your favourite movies?
avatar, transformers

What kind of movies do you like to watch?
funny movies, action movies, scary movies

Maslow's Hierachy of needs relates to films in general. Specifically our film it provides our target audience with the need of Love/Belonging this is because our film is based upon human satisfaction to love and have feelings for one another. When our audience watches the film they can obviously relate to this feeling. It also makes them feel better about themselves and could possibly help them climb up the steps reaching self actualisation. Self actualisation is where humans will feel personal growth and fulfillment. Eventually our film audience can feel this if they act upon the feelings they experienced from watching the film by possibly finding love.

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